What defines an internet business?

An internet business is primarily characterized by its operational model, which emphasizes online activities as the core of its existence. It relies on the internet to conduct its sales, marketing, and customer interactions, making it distinct from traditional businesses that operate in physical locations. This definition encompasses companies that may exclusively engage in e-commerce, offering products or services solely via their website or online platforms without the need for a physical storefront.

The essence of being an internet business lies in the ability to reach customers globally and operate 24/7 without the geographical limitations that a physical location imposes. This model allows for a broader customer base and often reduced overhead costs compared to traditional brick-and-mortar operations. By focusing on online operations, these businesses can quickly adapt to market changes, utilize various digital marketing strategies, and create a seamless shopping experience for consumers.